This year’s brides-to-be have faced challenges unlike any other, in that countless weddings have been either cancelled or postponed due to the COVID-19 crisis. To say the least, the uncertainty of the situation has also put a damper on the wedding planning process for future brides. Amid all the chaos and frustration, however, wedding professionals around the world have gone above and beyond to reassure and accommodate their couples for future celebrations. In the designer world, Reem Acra’s latest bridal fashion campaign has been especially fitting and inspirational. Known as “The United Collection,” this lineup of wedding dresses is a beautiful representation of hope, faith, and imagination dedicated to resilient brides everywhere.

“In the wake of the challenging times, the world must come together. The United Collection celebrates courage, love, commitment, and beauty. Stay united and the world will overcome. Live for love, and love for life.” #ReemAcraUnited

The United Collection by Reem Acra features traditional silhouettes with unexpected details and is varied enough to appeal to any future bride. Traditional brides-to-be may love an off-shoulder gown with a subtle V-neck cut and satiny finish, while others may choose to “wow the crowd” with a simple column dress that showcases daring, sparkling cutout side panels.

“Where flowers bloom, so does hope.” #ReemAcraUnited

Along with sleek fabrics, Reem Acra’s bridal gowns also include creations made of the most romantic lace, such as the “Ceremony” dress. The gown’s shoulder-baring cut, long sleeves, and timeless shape makes for an effortlessly stunning bridal fashion moment. It’s also the perfect wedding dress pick for those intimate destination weddings or estate weddings, which are sure to be on the rise when lockdown ends.

Throughout the sheltering in place orders, Reem Acra has been offering virtual appointments to brides. Email atelier@reemacra.com to schedule an appointment.


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